Hello! I’m Sophie Craik, a digital communications specialist with over 10 years of experience.
Welcome to
Wisdom Teeth
Wisdom Teeth is my studio, specialising in social media, website management and email marketing that is strategic, sustainable, and stress-free.
“I don’t have time to build and schedule a content calendar, let alone community engagement or curation.”
“I wish I had a more engaged subscriber list for my emails.”
“My social media channels don’t have a clear strategy. They need more direction and consistency.”
“I need social media for my business, but I hate it!”
“I’d love to build a website, but I don’t know where to start.”
“I’ve run out of ideas for my content.”
Sound familiar? I know where you’re coming from, and I can help!
This is me!
I’m Sophie, your new best friend when it comes to digital communications.
Allow me to take away your stress, and give you back your time!
I have over ten years of experience in digital communications, in a number of different industries, like the public sector, higher education, the arts, and professional services.
I’ve managed huge accounts, and tiny accounts, each with their own special quirks and needs, and through it all, I’ve felt exactly what you’re likely going through now.
Like it’s all a bit of an uphill struggle.
Like you’re not sure which direction to take things in.
Like you have such big dreams, but such little time.
While many aspects of digital communications are an art, there’s a lot that’s pure, trial and error, hypothesis and experiment science.
And as a result, throughout my career, I’m proud to have built tried and tested methods of managing websites, social media and email marketing approaches that are strategic, sustainable, and stress-free.
I’ve achieved phenomenal follower growth rates, email open rates, and SEO site health scores, and I’m here to bring what I’ve learnt to you, to help you thrive!
If you need freelance support with your social media, website, email newsletters, the strategy underpinning it all, or a bit of a mix - look no further, I’m your gal!
Services incoming ⬇️
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Learn more about what I offer ⬇️
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Services incoming ⬇️ ~ Learn more about what I offer ⬇️ ~
Services
Discover what I offer, and package prices.
Social Media
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You’ll get:
A discovery call
An audit of your channels
An in-depth analytics report
Two one-hour social strategy workshops
A strategy detailing:
Overall approach
Target audience
Content pillars
A suggested content calendar for an agreed length of time, tailored to you
Objectives, goals and key results
Price: £800
You may wish to consider having me create a pack of templates for you to use across your channels, in line with our strategy. Check out the add-ons!
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If you would like me to manage some or all of your channels, I recommend we start with a strategy development package, to ensure we are aligned before getting started.
When I work with you on developing a strategy, you’ll get:
A discovery call
An audit of your channels
An in-depth analytics report
Two one-hour social strategy workshops
A strategy detailing:
Overall approach
Target audience
Content pillars
A suggested content calendar for an agreed length of time, tailored to you
Objectives, goals and key results
Per channel and in alignment with our agreed posting schedule, you'll get:
Content created, curated, scheduled and shared, inc. pack of designed templates
One hour of community management through the week
You’ll also get:
A monthly check in meeting
A WhatsApp chat to stay in touch with me
A monthly analytics report
Price: £1500 for the first month, £800 - £1500 per month after that depending on design, photography and filming requirements.
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Brand look and feel refresh, with new templates created for ongoing use: £600 - £1200 depending on quantity
Pack of templates created based on existing brand look and feel: £300 - £800 depending on quantity
Social media guidelines documentation creation (including two revisions): £300
Extra community management: sliding additional cost of £50 - £500 per month depending on hours required
Websites
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You’ll get:
A discovery call
An audit of your website, including SEO site health, and carbon emissions
An in-depth analytics report
Two one-hour content strategy workshops
A strategy detailing:
Overall approach
Target audience
Content funnel
A content calendar and recommended updates, for example, restructure or rewrites
Objectives, goals and key results
Price: £800 for the first month, £600 - £1200 per month after that depending on our agreement
Content creation such as long-form written pieces or video will be priced on application in addition to our standing monthly fee, due to the varying nature of work involved in their development.
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To kick things off, you’ll get:
A discovery call
An audit of your website, including SEO site health, and carbon emissions
An in-depth analytics report
Two one-hour content strategy workshops
A strategy detailing:
Overall approach
Target audience
Content funnel
A content calendar and a plan for recommended updates, for example, restructure or rewrites
Objectives, goals and key results
After that, you'll get:
A monthly check in meeting
A WhatsApp chat to stay in touch with me
A monthly analytics report
A bank of website management hours per week as agreed in line with your needs and in advance - this will fluctuate depending on your business or activities but between 2 and 8 hours would be considered standard
Price: £1200 for the first month, £600 - £1200 per month after that depending on our agreement
Content creation such as long-form written pieces or video will be priced on application in addition to our standing monthly fee, due to the varying nature of work involved in their development.
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Website guidelines documentation creation (including two revisions): £300
Extra community management: sliding additional cost of £50 - £500 per month depending on hours required
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If you've got an existing email newsletter that's needing a little love, count me in!
To kick things off, you’ll get:
A discovery call
An audit of the newsletter and mailing list
An in-depth analytics report
Two one-hour email strategy workshops
A strategy detailing:
Overall approach
Target audiences
Content pillars
A content calendar for an agreed length of time
Objectives, goals and key results
After that, you'll get:
A monthly check in meeting
A dedicated WhatsApp chat to stay in touch with me
A monthly analytics report
A refreshed content calendar every three months
In alignment with our agreed distribution schedule, you'll get:
Your newsletters built and sent
Any automations created
Your mailing list cleansed every three months
Price: £800 for the first month, £400 per month after that
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Welcome to the world, little newsletter!
To kick things off, you’ll get:
A discovery call
Two one-hour strategy workshops
A strategy detailing:
Overall approach
Target audiences
Content pillars
A content calendar for an agreed length of time
Objectives, goals and key results
After that, you'll get:
A monthly check in meeting
A dedicated WhatsApp chat to stay in touch with me
A monthly analytics report
A refreshed content calendar every three months
In alignment with our agreed distribution schedule, you'll get:
Your newsletters built and sent
Any automations created
Your mailing list cleansed every three months
Price: £800 for the first month, £400 per month after that
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Brand look and feel refresh, with new templates created for ongoing use: £600 - £1200 depending on quantity
Pack of templates created based on existing brand look and feel: £300 - £800 depending on quantity
Email newsletter guidelines documentation creation (including two revisions): £300
Email Newsletters
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If you're looking for someone to take on your whole presence across social media, web, and email, then I would be honoured and delighted to oblige!
POA